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Independent project. Not affiliated with MECCA Brands. Submissions and public comments are not findings.

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A dated snapshot of the investigation

This page brings together corporate history, reported workforce figures, public allegations, corrections, audit findings and evidence gaps. It is a way into the source material, not a substitute for it.

Compiled 4 August 2026. The figures and audit observations belong to that date. They may change as sources are checked and the website is updated.

Founded13 Mar 1997Mecca Brands Pty Ltd · ASIC record
FY25 revenue$1.43BReported profit after tax $125.9M
ASIC notices · Mar 2026$594,000Three entities · late financial reports
2023 underpayment$560,000About 1,600 staff · company payroll audit
Culture claims catalogued117Working Part B claims register
Audit issues recorded27Snapshot dated 4 August 2026

Corporate timeline

Events with an identified date and source

The entries draw on primary records, company statements and attributed media reporting. The evidence label stays attached to each underlying record.

Mecca Brands Pty Ltd registered, as recorded in the identified ASIC infringement notice.

RTCH Pty Ltd registered as the current parent entity in the supplied research dossier.

Estée Laundry published anonymous workplace accounts; media reporting included named and anonymous testimony; MECCA announced an independent culture review.

A MECCA-commissioned payroll audit identified about $560,000 in underpayments across about 1,600 staff and was reported to the Fair Work Ombudsman.

Jo Horgan appointed a Member of the Order of Australia.

ASIC issued infringement notices relating to late financial reports and later confirmed total notices of $594,000 were paid.

Reported FY25 results stated $1.43 billion revenue and $125.9 million profit after tax.

MECCA's Innovate Reconciliation Action Plan for May 2026 to May 2028 was published.

Workforce figures and source mix

What is in the current record

Reported headcount at different dates

The sources use different dates and descriptions, so these figures are not treated as one consistent time series.

End 2023
8,000
End 2024
7,000
Mar 2026
7,500

How the 2019 sources are classified

The counts describe the working source set. They do not show how common any workplace experience was.

Verified
5
Reported
5
Alleged
2
Social media
2

Claims worth correcting

What people repeat, compared with what the source actually says

These notes keep a broader claim from outrunning the record behind it.

The Fair Work Ombudsman found MECCA underpaid staff in 2023

The issue was identified through a MECCA-commissioned payroll audit and self-reported. No FWO enforcement outcome has been identified in the current source record.

There is a Whistleblower Protection Act 2013 (Cth)

No Act with that title exists. Relevant private-sector protections are principally contained in the Corporations Act 2001, while the PID Act applies to Commonwealth public officials.

Victoria uses the model WHS Act

Victoria has its own Occupational Health and Safety Act 2004 and psychological-health regulations rather than the model WHS legislation.

Reported headcount figures are directly comparable

Published figures of 8,000+, 7,000+ and 7,500+ use different dates or descriptions and cannot presently be reconciled.

Women represent both 94% and 95% of the workforce

The available statements use both figures. The latest identified public statement reports 95%.

M-POWER funding figures are consistent

Public figures described as $25 million over five years and more than $35 million since 2022 have not been reconciled in the current record.

Website audit snapshot

27 recorded issues

The supplied audit recorded five high-risk, eleven medium-risk and eleven lower-risk issues. This is a dated editorial snapshot, not a claim about the current live site.

High risk
5
Medium risk
11
Lower risk
11

Audit observations must be rechecked against the live site before they are described as current. Several submission pathways have changed since the snapshot was prepared.

Named and anonymous testimony

2019 public allegations

Media reportNarita Salima · named media account

Reported bullying and ridicule on the shop floor and dismissal after raising concerns in 2016.

Media reportAnonymous former head-office worker

Described a cult-like environment and pressure to resign despite no identified performance issue.

Media reportAnonymous former makeup artist

Reported that belittlement contributed to seeking psychological support.

AllegationMultiple anonymous accounts

Claims included unpaid overtime and concerns about HR effectiveness.

Estée Laundry submissions

More than 50 anonymous or pseudonymous accounts were posted and remain unverified unless independently corroborated.

How the research is organised

Six parts of the same investigation

A

Corporate history

1997 to 2026 chronology, entities and source checking

B

Culture claims

117-entry working register with evidence classes

C

Legal framework

General legal context across 11 topics

D

Factual-risk audit

27 issues across 10 publication-risk categories

E

Stakeholder review

Six perspectives and 25 working recommendations

G

2019 public allegations

Estée Laundry and media-reporting deep dive

What we do not have yet

Evidence gaps that still matter

These items need more primary-source research before we can draw firm conclusions.

Current ASIC director and shareholder extractsLodged financial reports2019 to 2020 culture review findingsWGEA employer-level dataNew Zealand company registrationCurrent complaints, conduct and safety policiesM-PACT spend against stated commitmentCasual and permanent workforce split
Editorial notice

Background research for investigative purposes only. It is not legal advice. Allegations are unproven unless established by a court, tribunal or regulator, and remain subject to corroboration and response.

Read the legal and publication policy